Strategy and content that clarify your message, strengthen your positioning, and help you grow without wasting time, budget, or credibility.
"It is a great pleasure to work with Lorenzo who has proved to be a very valuable resource for our team!"
You’re probably in the right place.
I help founders, brands, and organizations grow with strategy, storytelling, and copy that connect business goals with human meaning.
For years I’ve worked with SaaS companies, marketing teams, and startups expanding across Italy and Europe.
Now I’m also collaborating with brands that share values I believe in: travel, sport, sustainability, and authentic impact.
Let’s make your message clear, consistent, and meaningful.
Struggling to turn great features into clear messaging that works?
Or tired of onboarding emails and pages that don’t move the needle in the Italian market?
Let’s hit your growth goals, with native Italian copy (and strategic thinking) that boosts conversion, activation, and retention.
Are you still chasing freelancers or fixing half-baked translations last minute?
Your clients need Italian content that feels local, sounds right, and ships on time.
I plug into your workflow and deliver assets that make you (and your client) look great.
You’re building something that matters.
Whether you work in travel, sport, or sustainability, I help you tell your story with authenticity and focus, creating communication that inspires trust and results.
Let’s grow something ethical and purposeful.
I started selling in finance, built automation tools, wrote for SaaS unicorns, and worked inside a venture studio (KMLN Labs), helping launch startups from zero through strategy, content, and growth execution.
Later, I founded my own startup (Mobiux) and ran it for six months. It eventually closed, but it taught me more about product, positioning, and focus than any success story could.
That mix shaped how I work today.
I combine the mindset of a marketer, the clarity of a copywriter, and the curiosity of someone who is always on the move.
Recently, I’ve been shifting my focus toward brands and projects with real impact, especially those connected to nature, travel, and sport.
Outside of work, I volunteer and work as a sailing instructor, and I’m investing time and energy into growing as a sailor and skipper.
Now more than ever, I care deeply about collaborating mostly with people and organizations that want to grow in an ethical, conscious, and sustainable way.
You’re scaling. The pressure is real.
Your product or service works, but your message doesn’t reflect its full potential.
You might still be rewriting things yourself or juggling freelancers who don’t fully get it.
You don’t need more noise. You need someone who understands your strategy, your funnel, and your goals.
That’s where I come in.
I show up as a partner who’s strategic, proactive, and involved.
After more than 1,200 assets delivered and several startups launched, I’ve learned what actually drives growth and what quietly holds it back.
Let’s make your communication work harder for you.
For more feedback and recommendations, visit my LinkedIn profile.
If something you read here felt right and you think we could work well together, just reach out.
I’ll ask thoughtful questions, listen carefully, and help you gain clarity. Whether we end up working together or not.
